In today’s digital world, finding the right audience is more important than simply reaching a large one. Businesses waste millions each year targeting people who will never buy their products. Artificial Intelligence (AI) is changing that by helping brands identify, understand, and engage their ideal customers with precision and efficiency. According to Sharad Agarwal, CEO of Cyber Gear, “Growing a business

Abu Dhabi’s skyline is set to gain a stunning new feature as Al Maryah Island’s Waterfront Enhancement Project nears completion. This ambitious redevelopment introduces a next-generation promenade featuring AI-powered water fountains, interactive light shows, open-air cafés, and luxury leisure spaces. At its heart stands a spectacular 30-meter luminous sphere, surrounded by 1,000 water jets that move in perfect synchrony, choreographed

Adventure seekers in the UAE are in for a major splash as Yas Waterworld Abu Dhabi unveils its grand expansion a bold new phase that cements its place as one of the world’s premier aquatic destinations. Located on Yas Island, this expansion adds over 16,000 square meters of new attractions, including “The Lost City,” a family-themed adventure zone filled with

This October, Abu Dhabi takes a graceful leap onto the international stage as it hosts the ISU Junior Grand Prix Figure Skating Championship for the very first time. Set to take place at the state-of-the-art Zayed Sports City Ice Rink, the event brings together over 90 of the world’s most talented young skaters from more than 35 countries, marking a

This October, Fahid Beach Club by Barbossa takes its beachside energy up a notch with a month of unmissable experiences. From world-class DJs to wellness mornings on the sand, the island’s most vibrant destination is set to be the place to gather. On 11 October, the shoreline comes alive with La La, the Glasgow-born DJ making waves on the global circuit,

In December 2025, Abu Dhabi will open a milestone in its cultural landscape: the Zayed National Museum. Nestled in the heart of Saadiyat Island’s Cultural District, the museum is more than just a building; it is a narrative come to life, telling the story of the UAE from antiquity to its rapid rise as a global force. Designed by Foster

This coming season, Yas Marina in Abu Dhabi will be home to a new lifestyle and dining destination as Bar du Port makes its debut in the capital in Q4 2025, bringing Riviera-inspired charm, relaxed luxury, and vibrant social energy. The venue, which takes over the space formerly occupied by Iris, will be the sixth location for the brand in

Abu Dhabi is set to deepen its cultural and equestrian roots later this year with the grand opening of Abu Dhabi Royal Equestrian Arts (ADREA) on 1 November 2025, located on Jubail Island. This prestigious institution will mark the UAE’s formal entry into the exclusive circle of classical horsemanship schools, joining historic counterparts in Austria, Spain, Portugal, and France. Spanning

When it comes to romance, Saadiyat Island Abu Dhabi is the ultimate destination, where barefoot beach luxury meets cultural sophistication. Home to sweeping stretches of natural white-sand beaches, a collection of world-class beachfront resorts and a vibrant cultural district, making Saadiyat Island the perfect setting for both dream weddings and unforgettable honeymoons. From stunning beachfront resorts to cultural escapes, these are

It’s that time of year again, cooler weather is on the horizon and the ultimate adventure awaits! Ferrari World Yas Island, Abu Dhabi is bringing back its spectacular ‘Roof Walk’ experience, inviting guests to step onto the iconic red roof and take in breathtaking panoramic views of Yas Island. There’s truly no better way to elevate your outdoor plans, literally. Perfect